Why Marketeers should care about YouTube?

This Video-Infographic made by James Wedmore shows the size of YouTube and why we should care and be part of it. He also did a full report that you can download here.

Join the Video Revolution

YouTube Statistics:
76% of marketers plan on increasing their use of YouTube and video marketing …making it the top marketing strategy to invest in for 2012.
YouTube is STILL
…the 3rd most visited website in the world
…the 2nd Largest Search Engine in the World
…the world’s largest video sharing platform

Why should YOU care?
YouTube has over 800 million monthly unique viewers worldwide
YouTube Receives over 4 Billion Video Views Daily

In 2011, YouTube had over one TRILLION total views
That’s over 140 views for every man woman and child on earth.

Since acquiring YouTube in 2006, Google’s share price has continued to rise.
In comparison, the top 3 US TV Network’s share prices have all dropped.

(News Corp down 40%)
(CBS Down 15%)
(Time Warn down 45%)

In One Minute Online there are…
100 New Accounts created on LinkedIn
100,000 tweets sent on Twitter (700 of which are sharing277,000 log ins on Facebook (with over 4 months worth of YouTube Videos being shared)
2.8 Million videos viewed on Youtube

YouTube Mobile…
In 2010, YouTube saw over 100,000 views from mobile devices.
In 2011, those views tripled.
Today, YouTube is available on over 350 Million mobile devices

TopRank finds that online video is expected to grow 55% this year and is the top format for content marketing.

With a 41% higher click-through rate than plain text, video is predicted to reach 90% of all web traffic by the year 2014


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